ROB ASARO ON A MISSION
FOOD NETWORK PITCH: ROB ASARO MAKES CUPCAKES!

Dear Food Network!

What’s cooking? I am a young entrepenaur who’d like to sell you on a show I think you’ll just eat up. I call it: Rob Asaro Makes Cup Cakes. The premise is simple I make cup cakes, delicous cup cakes and I tell stories.

I have many stories and many delicous cup cake ideas. Like chocolate, and vanilla! Here’s how a sample episode works.

Title Cards. “Rob Asaro Makes Cup Cakes” with me in hilarious super imposed pictures: such as me scaling a mountain, talking to Abraham Lincoln and kissing a super model. A delightful jingle in the background with a rock edge to it. - 30 seconds

We show an audience, applauding for the show to begin .This should go on for a while so people will be excited to keep watching at home. -2 minutes

FIRST SEGMENT: CUPCAKES with Cinammon! Discuss why cinammon is delicious. - 5 minutes

SECOND SEGMENT: Cook while telling riveting story such as time  I was held up by gun point. (An assalant put a gun to my temple, stole my wallet, and a 3 Muscateers Bar. I lost all control of my bowels. Later that night on a subway, I noticed a girl who looked like Reese Withersppon. It wasn’t her though.)

Thrown in ingredients: eggs—4ish, milk or something like a milk, cinnamon, butter- a stick or so, secret ingredient (will have to cut away. no one can know!), salt, vanilla extract and whatever else.

THIRD SEGMENT: Audience tastes cupcakes and their minds are blown out of their  skulls, that’s how good these cupcakes are!

Introduce a cliff hanger so that they tune in next time, like maybe the studio audience gets taken hostage…I don’t know something like that. Or maybe I fall in love with the camera girl but she’s interested in the bad boy electrical grip. (love triangle!)

End with credits over an animal eating a cupcake. (each episode will be a different animal). People seem to enjoy animals.

Sincerely,

Rob Asaro